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🧠 Smarter Newsfeed: Add Keywords to Your Posts

Make your content more relevant. Increase engagement. Reach the right audience.

Updated over a week ago

❓ Why Are We Introducing Keywords?

The Doctify Newsfeed is designed to help clinicians, hospitals, and healthcare specialists share knowledge, insights, and updates with their professional network.

Until now, suggested Newsfeed content has primarily been based on network connections and recency. To make content more meaningful and personalised, we are introducing Keywords to media posts and publications.

By tagging your posts with relevant specialities, procedures, and conditions, you can:

  • Improve content relevance in the Newsfeed

  • Increase engagement with your posts

  • Improve discoverability of your work, media content, research, and clinical contributions

  • Strengthen connections between your content and Doctify’s medical dictionary

🏷️ What Are Keywords?

Think of keywords as simple, descriptive tags that highlight what your post or publication is about.

When creating a media post (via the Media Centre or Newsfeed) or uploading a publication (via Edit Profile), you can now select keywords to describe your content.

This helps your posts reach the most relevant audience of peers and practices, ensuring your expertise is visible to those who matter most.

✍️ How to Add Keywords to Your Posts

When creating a post from:

  • Media Centre

  • Newsfeed homepage

  • Publication uploads (Edit Profile)

You will now see a “Keywords” selection

You can:

✔ Select from existing specialities, procedures, and conditions
✔ Add keywords on both desktop and mobile
✔ Use the same experience whether posting from the Media Centre or the Newsfeed

Important to know:

  • Adding keywords is optional, but we recommend posting in this order: speciality → procedures → conditions

  • This helps your content be discovered more effectively and shows your expertise

🌟 Why It Matters

Adding keywords and posting regularly isn’t just about visibility — it’s about positioning yourself as a trusted expert in your field.

Build Trust with Peers & Practices – Sharing your insights shows expertise and openness, helping colleagues see you as a reliable, knowledgeable professional.

Stay Top-of-Mind – Regular posts ensure your name comes up when peers think about referrals, collaborations, or shared projects.

Shape Professional Conversations – Your posts highlight what matters most to you and influence discussions in your speciality.

Encourage Collaboration & Knowledge Exchange – Even small insights can spark big conversations, partnerships, or problem-solving.

Enhance Your Digital Presence – Active posting shows peers and patients that you’re engaged and contributing to the professional community.

💡 Pro tip: Silence is invisible — if you don’t post, you miss chances to influence, connect, and be recognised.

By adding keywords to your posts and publications, you help build a smarter, more clinically relevant professional network on Doctify, so your peers can see your expertise and the value you bring.

If you have any questions, please get in touch with your Customer Success Manager or help@doctify.com

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